Long-Lasting Luxury Fragrances For Men And Women │ Savour And Aura │

Perfume of love this Mother’s Day

This Mother’s Day: A Perfume 0f Love “Scent of mother recall her unsaid love for us” “Happy Mother’s Day” A woman is denoted by Nari Shakti; she is a poem of beauty, simplicity, independence, power, and fearlessness. She possesses an energy responsible for the creation of the universe—as a mother who is the source of birth. When Shakti moves into motherhood, her personality is fearless and seamlessly blends with love, patience, kindness, and sacrifice. She is on a roller coaster ride where she battles herself—for her dreams and mental health. She is exhausted, but when she sees her children achieving […]

Incense Sticks Industry: Changing Consumer Behavior

Incense Sticks Industry: Changing Consumer Behavior Savour and Aura iconic dhoop & incense sticks with delightful scents are as follow : Today, dhoop sticks are not just for puja rituals; they are perfect for meditation, yoga, or simply unwinding after a long day. The incense sticks help you create a serene atmosphere wherever you are. According to various reports, the Indian Incense (Agarbatti & Dhoop) Market is expected to grow by some reports from 5.30% to 8.63% during 2025-2033; consumers primarily purchase economical rate dhoop or incense stick but in the past few years there has been an increase in […]

Happy Women’s Day 8 March | Honoring Women, Inspiring Change

Happy Women’s Day 8 March ! Honoring Women, Inspiring Change Empowering Ourselves: Be the Voice For Ourselve Words From the Founder of Savour and Aura: Sadhana Singh. Read 4 minutes Every year on March 8th, the world comes together to celebrate ” Happy Women’s Day “. Women are progressing, we are climbing the ladder, breaking barriers, leading the way, but in this journey, are we truly thriving? We are juggling between boardroom and kitchen, we are achieving, we are hustling, yet losing a part of ourselves; Mental stress, exhaustion, autoimmune disorders that are forgetting what self-care is. We are […]

The Aura of Fragrance in this Holi “खुशबू की बहार है ये होली “

The Aura of Fragrance in this Holi “खुशबू की बहार है ये होली “ Reading Time: 4 minutes… What is holi – In Hindu Methodology, Holi is the festival of colours, It is celebrated for the arrival of spring and celebrating the triumph of good over evil and the love, laughter, and memories shared by lord Krishna and Radha. It is celebrated with sweets, traditional costumes and folk music. Celebrate the Hindu festival, Holi is a celebrating the start of spring. A popular and significant Hindu festival,the reason to meet your loved one and play the colourful Holi with them spare some time […]

Tobacco Dusk: Captivating Aroma

Tobacco Dusk: Captivating Aroma Tobacco dusk perfume, maintaining a balance of woody and spicy notes, evokes strong emotions and memories. The fragrance is your best go – to friend for night dates and office wear. The fragrance has a charismatic appeal that blends effortlessly with both genders , exuding confidence and strength and enhancing the personality wherever the wearer goes. Dusk is a rich, luxurious scent with a captivating leather aroma. The fragrance has the power to stand out in a crowded room because it separates the blended aroma of exotic spices and musk into the wearer’s senses. A […]

Best Rose Perfume : For Your Vanity.

Best Rose Perfume : For Your Vanity Timeless scent:- Perfume of rose Scientifically, it is also said that smelling pure rose oil and rose perfume brings serenity to the mind, body, and soul. But how? When you smell flowers(Ex.- roses), your brain begins to function. The olfactory, which is responsible for detecting scents, sends signals to the amygdala, which controls your emotions, and the hippocampus, which activates your memories. A red flower, a symbol of love, comes with multiple benefits. The Perfume of rose whispers passion and breathes love, and its charismatic fragrance makes us forget the thorns […]

Captivating Winter Fragrance: Winter Notes Fragrance

Captivating Winter Fragrance: Winter Notes Fragrance Read 4 minutes Winter is all about warmth, enjoying the aura of cinnamon, having hot chocolate, making memories with your loved ones during the holiday season, and shifting the wardrobe from aquatic, fresh floral fragrance to woody, amber, balsamic notes fragrance. This winter Savour and Aura bring the perfect winter collection to your wardrobe. Perfumes that are strong and blunt are the ones mostly preferred in winters. Discover the collection of Eau de Parfum(winter fragrance) by a perfume boutique called Savour and Aura. Warm Vanilla ( Winter Fragrance): Embrace the cosy embrace of […]

Can Minimalism in Fashion & Perfume Be Simplified Elevated?

Can Minimalism in Fragrance and Fashion Be Simplified or Elevated? Read 4 minutes In the 21st century, minimalistic culture has been trending among Gen Z and Millennials. People’s preferences are more towards simplicity and elegance. Minimalistic fashion is timeless and believes in high quality and sustainability on the other hand perfume brands use high-quality ingredients, and fragrances are timeless and use clean ingredients; now the research department is finding a way for sustainable fragrances to be cruelty-free. People are making new discoveries minimalism in fragrance and fashion. Let’s discover how fragrance and fashion embrace the culture of minimalism. Understanding minimalism: It embraces […]

Sadhana Singh: The Heart Behind Savour and Aura’s Fragrant Journey

Sadhana Singh, the heart and soul behind Savour and Aura, is a passionate botanist, perfumer, and entrepreneur. Her journey began with a deep love for nature, which blossomed into a unique expertise in curating beautiful fragrances, essences, and flavors that captivate the senses. Sadhana’s dedication to her craft earned her the prestigious Perfume Brand of the Year 2022 award, a proud milestone in her journey. As a member of FICCI, she continues to inspire with her blend of botanical knowledge and entrepreneurial spirit, bringing the beauty of nature to life through every fragrance she creates.

Experience the essence

The fragrances is the essence of Savour & Aura. Built on the strong foundation and experience that spans over a quarter of a century, you can connect with your roots and enjoy the alluring essence of the various scents at one stop with us. Connect with the power of rejuvenation.

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Sadhana Singh: The Heart Behind Savour and Aura’s Fragrant Journey

Experience the essence